It ’s all about preparing your baby’s room or greenhouse business for the future .
There will be two keynote presentations — one on provision chain logistics and the other on digital marketing — at the Nursery Guide LIVE virtual market place event , February 17–18 , 2021 . Those who record to attend the Nursery Guide LIVE virtual marketplace can also attend these keynotes — it ’s all destitute of care . pay exhibitors can attend as well .
Monica Hemingway will kick off the show with her intro , “ Five Keys to Getting Your Green Industry Business Found Online in 2021 , ” from 8–9 a.m. PST on Wednesday , February 17 . She will draw on her experience as a lowly business proprietor and certified tree surgeon to provide simple , yet effective strategies that can be used to boost online marketing for business of any size .
Customer“Nothing occur until your ideal client knows you subsist , ” Hemingway say . “ But it ’s not enough just to be ‘ found ’ — it ’s about being found by the proper people , in the right place , at the correct time , with the right substance . In essence , the ‘ merchandising ’ bump before you even babble to them , and in today ’s world , that all befall online . ”
Hemingway will hash out five tactics every green manufacture business should be using to distinguish themselves from the competition in a crowded marketplace . The humanity of online selling is rapidly shifting , and businesses that are n’t proactive in their digital scheme risk fall behind . Her demonstration will provide tools that green diligence company of any size can carry out to place their audience and help them grow their business organization online .
Dave Malenfant will deliver his keynote display , “ Future Trends in Logistics : Partnering for Success , ” 8–9 ante meridiem PST on Thursday , February 18 .
Malenfant is the managing director of outreach and partnerships at the Center for Supply Chain Innovation at the Texas Christian University ( TCU ) Neely School of Business . He has more than 35 years of experience driving variety and performance improvements across the supplying chain .
The baby’s room industry faces unparalleled challenge when it comes to logistics and the provision chain . Products are produce rather than manufactured , and they are persishable . These live products command specialized equipment to transport and hand out . The COVID-19 pandemic has illustrated how supply chain logistics can be drastically break up by outside factor much overnight . Understanding these factor as they pertain to the greenish industry will serve greenhouse thrive in 2021 and beyond .
Malenfant ’s presentation will cover the trend he has maintain in three decades of study supply chain logistics . He will give job in - depth insight on ways to prepare for the future . Complex factors such as advancements in technology , shifts in consumer doings , and “ the Amazon effect ” are revolutionizing the industry . commercial enterprise that are n’t considering the vogue will be left behind . This chemise — yell the “ transformational digital ecosystem change ” — will drastically tempt how we buy , deal , and tape drive products .
Each intro will also be recorded and rewatchable by registered participant . Register online atwww.NurseryGuideLIVE.com .
For more information : Oregon Association of Nurseries ( OAN)www.oan.org
