After working for a corporation rose agriculturalist in Denmark for several years and   get going up and hunt down an own potful rose nursery , Rosa Eskelund ’s mania for breeding was pay . She wanted to achieve a large head compact tidy sum rose and achieved it in 1995 and directly launch breeding company Roses perpetually . After winning an award for this variety for the big heads a yoke of years later , observe by another award for the smallest motley ( in a 4 atomic number 96 pot ) some class after , Roses Forever really look at off . raiser part to contact her and good relationships started to grow . now , Rosa is shape with several growers worldwide to trial her varieties and over the years , together with the help of her licenced growers , she expand the smorgasbord with garden , cold shoulder , edible and over the last twelvemonth , she is mould hard on fragrant pot roses .

Fltr : Harley and Rosa ( 1988 ) in their first output greenhouse , Rosa and Harley with some of their new ‘ babe ’s ’ 20 years ago , and Harley and Rosa Today

From employee to grower to breederAlready when she was a child , Rosa was extremely concerned in flowers and plant . She started uprise pot plants when she was 17 years old ( 43 yr ago ) . After school , when she was 21 , she started ( together with her hubby Harley Eskelund ) working at the first nursery company in Denmark that grew lot roses and propagated cut roses . The company was establish in Kolding and they worked there for six year . pink wine have become her and Harley ’s passion and they therefore wanted to grow them themselves as well . They bribe a nursery in Lading just outside Aarhus , Denmark , and started to grow .

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Quickly , Rosa see that there was more to gain in this pot rose marketplace . " We were quite a little nursery and as the big nursery always got the new varieties first , we were always a bit behind . On top of that , the pot roses on the market at that sentence were really mini rose and I thought , and hoped , that I could make a change . " So , she started crossing . " I was so enthusiastic about breed that I immediately bought jacket crown with ' Breeder ' printed on it . Harley was express mirth at me at first , but I keep going . I need a mixture that had magnanimous heyday and a short cultivation flow . In this way , we as growers could really make a divergence . "

In 1995 , she succeeded and she put the first hybridization on the market . She always kept in hint with her previous boss and after seeing this rose , he send word her to pop more nurture . He did n’t had to say that double , in the same year , Rosa establish Roses Forever . afterwards in the year , she won the a price in Copenhagen , Denmark , for the pot roses with the biggest peak and later , one for the smallest blush wine ( in a 4 cm pot ) , which has gotten very big in Japan .

The business was established , the years were draw well and she found it time for a breeding greenhouse . They progress one far aside to their yield baby’s room , she hired some specialiser to help oneself her and she sound off . She travel the ball and participated in many expo . As a result , progressively more growers , from all corners of the domain , who have seen the varieties have knocked on her door and in this way , she started bay window in many different land .

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eternity White and King of Infinity .

increase   assortmentOver the years , she continued germinate new colors in the Roses incessantly line and in 2012 , she add up a new line : the Infinity personal credit line , a line that is known for the mini pot roses with large flowers ( diam of 7 cm ) and foresightful durability ( +5 week indoor ) . Over the twelvemonth , she expanded the business line and scooped several accolade ;   White Infinity , for example , succeed the Floradania Innovation Award in 2012 for salutary indoor industrial plant IPM , Princess of Infinity gain ground a decoration at Plantarium in Holland in 2013 , King of Infinity won a golden medal in the family ’ Novelty of the Year ’ at ’ FlowerExpo 2018 ’ in Moscow .

Princess of Infinity and Maasland Gold Roses Forever

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More type of rosesDuring the breeding of potted rosiness , she started to contribute young products . " I really breed   for my growers , so if they are look for a different type of rose , I will thirstily fend for them . " When looking at the garden roses , for example , she met a Dutch garden wax raiser who asked her to bud some of her pot roses in the theatre of operations . The commercial pot roses she already had were not suitable for garden rose production , but with this petition Rosa started to collaborate with the raiser and take up breeding garden move up . She put the line Sweet Home Roses ( suited for force in grass ) and Plant’n’Relax ( suitable for forcing in containers ) on the market . Also in these lines , she trump several awards and gold medals .

On the left hand : Golden Medal at Plantarium for Our Last Summer Plant ' n ' Relax , a fragrant miscellany . On the right : Harley in the test field of the Plant’n’Relax garden roses

For the cut flush , she also intensify breed on request of a grower . " When I cover the pot blush wine , I always take some apart for which I see a good cut flowers . I mostly did this for myself , till a Dutch cultivator demand me to screen them in the Netherlands . The grower seemed to be interested in these abridge roses and we therefore continued breeding them and even established a new company : Viking Roses .

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Three pot roses agriculturist , from left to right field : van Marrewijk of BM Roses in the Netherlands , Harley Eskelund from Denmark and Peng from AiBiDa in China .

Long and close worldwide relationshipsHarley and Rosa attach much value to the relationships with their growers and spouse all over the world . With many of them , they have a longstanding and close relationship . Below , a quick one shot around the world .

  • YG Park in Malaysia and ChinaThe possessor of YG Park , who own a nursery in China and Malaysia contact Rosa and Harley in November 2011 . Since then , they are growing the Roses Forever roses in Malaysia and later also in China , when they established a nursery over there . How is the requirement for the Roses Forever roses in these countries ? Mrs. Lee Chiat , production manager at YG Park : " rose wine Forever potted rosiness are pop because they are unique and distinguished . They are quite portable in pot size 10.5 cm and they are also worthy as door gifts and souvenir . On top of that , from consumer feedback , we see that they are longer endure . " The bulk of their varieties are grown in Malaysia , where they are , allot to Chiat , very sought after by both local and exportation grocery store ( Brunei , Singapore and Thailand ) . In China , the market place is huge and they still have much potential to develop . " The population is high in China . So far our demand still surpass the supply and we are still endeavoring to cope with the inadequate supply . Due to the strategic location of our nursery in YanCheng China , we could supply to many customers quell in the neighboring province which are far away from Kunming , where most of the farms are located . "

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Denmark is not next door for YG Park , but despite the long distance they still keep tight contact , digitally as well as physically . " We met ( and still ) each other many time not only in Denmark ( at least 4 meter ) but The Netherlands   ( 8 time ) , Germany ( 2 time ) , China ( numerous times ) and Malaysia ( at least 3 times ) .

movie : Harley and Rosa with the squad of YG Park , in 2011 .

Harley at BM Roses .

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  • BM Roses in the NetherlandsDutch pot rosiness grower Ad van Marrewijk has even a tenacious history with Rosa and Roses Forever . They already met in 2006 , however cooperation did not take off then . " At that clip , we were looking for pot roses to expand our assortment , we like the roses of Rosa , but at that time , she had an sole arrangement with another Dutch grower . In 2011 , however , when we expanded our company , we again contacted her - just in time , because the contract she had with the other agriculturist was expired . We used to grow only 10.5 cm only , but when expanding the glasshouse , we also wanted 12 cm pots . As the mickle is just a little moment handsome , we wanted a pot rose that clearly shows this departure . The big bud size , combined with the shelf life of this series made us decide for the Roses Forever pot rosebush .

Over the years van Marrewijk and Rosa and Harley make up a unspoiled relationship . They often see each other at exhibitions and once a twelvemonth , van Marrewijk goes to Denmark , and Rosa and Harely inflict BM roses in the Netherlands regularly too . " Every year , she sends 30 to 40 code to trial them in our nursery . "

When growing the blush wine Forever pot rose wine , van Marrewijk quickly noticed a good demand for smaller potful roses with big head teacher sizes . So , when Roses Forever introduce the Infinity rosebush in 2012 , he immediately decide to set about trialing these varieties in his greenhouse and add up this new 10.5 cm line next to their exist line . Over the years , they expanded the assortment and he is pleased that they currently have the consummate color palette of Infinity rosiness . " emptor always desire a tram with a mix of colors . " BM Roses deal the Roses forever and a day 12 cm line   under the name Beau Monde and the 10.5 cm Infinity line under Artistique . They sell it to the buyers at the auction sale from where the products are being exported worldwide .

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Blomsterringen visit Roses Forever Flower Trials 2018

  • Blomsterringen in NorwayUnlike the other fellowship , Blomsterringen is not a raiser , but one of Norway ’s largest kitty plant wholesalers . They primarily cater locally grown products , but also spell from Denmark , Germany and the Netherlands . However , import taxes are eminent , so they are always eager to buy them from Norwegian producers . For several years , they ’ve sell several types of roses from unlike breeders , but for the last two eld they more and more got back to the Roses Forever assortment . But how did it started ? More than 10 eld ago , CEO Gudmund Baustad meet Rosa and Harley and in cooperation with Norwegian raiser , they were one of the first that put the Sweet Home Roses on the marketplace . Then , the eternity , also grow by Norse raiser , followed . For both serial , the demand increases year after year , but why ? Baustad : “ To start with , the Norse agriculturist , which are really professional , with professional equipment are always on the look for the best genetics . When startle growing the Roses Forever form , they really wish the caliber and habits . Then , our client – garden center , heyday workshop , and super markets – they really wish the ledge life story of the products . Also , some sort in the Infinity series have a fragrancy . This merge with the just and all over color range , our customers like the Infinity very much . ” When looking at the Sweet Home Roses , Baustad tell : “ This series is a combination of the Infinity , the timbre of this series , and the garden rose , the fact that they can be put alfresco . ”

Rosa with the first agriculturalist who potted Sweet Home Roses in Norway .

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Future in breedingRosa and her licenced cultivator have put on the grocery store many different types of roses over the years . However , there is still much in the pipeline and dreams to achieve . Every country has its own taste perception and therefore its own preferences regarding roses . According to Chiat , their customers are looking for Modern varieties and expect more and more scented roses . As a cultivator , they trust that the new short letter of roses could be more rut leeway and even longer hold out especially in our hot tropical climate . Also when asking van Marrewijk regarding his compliments regarding Modern salmagundi , he stresses the long shelf life . " The Infinity already has a long shelf sprightliness , but in the trial we ’ve run for Rosa , we ’ve seen some foresightful lasting varieties with gamey potential - because a longer shelf life is always in requirement . " Baustad punctuate the grandness of pesticide and PGR free production , when wait to the future . “ Across the board , we see more and more client asking for pesticide and PGR complimentary grown products . I think this is becoming more and more significant in the future . ”

Fact boxwood :

For more info : Roses ForeverRosa Eskelund+45 51 57 19 90[email   protected]www.roses - forever.com

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© FloralDaily.com/Elita Vellekoop

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