The International Association of Horticultural Producers ( AIPH ) held an International Horticultural Expo on the eighteenth September 2018 in Padova , Italy , as part of the AIPH 70th Congress . The   group discussion focused on   ‘ How to organize a successful exposition ’   and was   relevant   to anyone involved or interested in form such an event . Over eighty delegate take care the full - solar day event which admit presentation from grand speaker , progress updates from International Horticulture Expo organisers and opportunities for treatment and networking .

The group discussion was open by AIPH President Bernard Oosterom who said : “ This issue plays an important part in the organisation ’s role to fulfil its duties in regulate International Horticultural Expos and bring together consequence organisers from around the world . ”

Keynote speaker system Mr Kees van Rooij , former city manager of the region of Venlo presented resultant , five years on , from the Floriade Expo in 2012 . He reported that the significant investing in substructure for Floriade has continue to encourage development in industry , commerce , education and international sexual intercourse within the realm . Venlo is now a horticultural centre with a substantial logistics hub , two high - tech campus university sites ( Brightlands and GreenPark ) , increasing touristry and a noted rise in visits from international delegates . Mr van Rooij stated that a primal gene in accomplish this success was the foundation of a clear regional identity which has strengthened Venlo ’s reputation as a horticultural region . He is affirmative for the futurity too , saying that “ Floriade was a ‘ provenience - to - birthplace ’ project and its bequest will benefit succeeding genesis to come . ”

Addressing the challenge of achieving other financial success from an Expo , Mr Vincenzo Grassi of PwC ( Italy ) used his experience of Expo 2015 in Milan to instance the grandness of investment planning . This includes creating strong cooperator engagement and brand recognition to batten down private sphere financial backing which can often be more reliable than that from public psychiatric hospital and be a tangible engine for success .

Ms Hanim Dur of Green Cities Consultancy in Turkey presented a undertaking she is completing for AIPH to make an Expo archive of previously hold up Expos and a database of international Expo contacts . The project will allow for an invaluable tool for anyone planning an Expo by providing steering on the AIPH - favourable reception lotion process and memory access to a store of specialist noesis and potential participants . The database will be accessible to personal organizer of AIPH - approved Expos only .

pragmatic advice for manage an exhibition throughout its duration was put up by Mr John Boon of ARCADIS . He speak on the grandness of building firm communication and cooperation between landscape architects and footing sustainment faculty to ensure the highest monetary standard for a imbed landscape is maintained for visitors .

The afternoon offer an opportunity for event organisers to present procession report on Expos and exhibitions plan up until 2022 - 3 . Reports on AIPH - approved A1 Expos were present for Beijing ( 2019 ) , Qatar ( 2010 ) , Almere ( 2022 ) and Lodz ( 2024 ) . Progress was also reported on the AIPH - approved A2 / B1 Expo in Taichung , which opens in November 2018 , category B events in Hatay ( 2021 ) and Yangzhou ( 2021 ) and a C family event , Floralies , in Nantes ( 2019 ) .

Finally , applications for AIPH approval was made for two B Expos in Kahramanmaras , Turkey ( 2023 ) and Australis , Sydney , ( 2022 ) and two annual trade fairs – Greentech , Netherlands and Flormart , Padova ( 2019 ) .

Speaking on AIPH ’s persona to approve horticultural Expos and exposition , President Bernard Oosterom said : “ We are proud to approve horticultural Expos and support you in embracing and promoting excellency , novel construct and priming coat - breaking ideas that stimulate millions of people to contribute about a change for good in the fashion we value cosmetic plants and flowers . ”

The AIPH Expo Conference was hosted by Flormart , Padova and plump for by AIPH member the Italian Nursery Stock Exporters Association ( ANVE ) .

For more information : AIPHwww.aiph.org