Over the last three year , the Colombian baby’s room growers have see a gravy in the sale of orchids , bonsai and even succulents to give on special date .
By Laurasofía Polanco Hincapié -[email protect ]
Have you noticed that the kiosks where orchid are sold are the most crowded in the shopping kernel ? It is not an isolated event , because this type of point of sales , which commercialize ornamental plants , as well as nursery , go through a godsend in sale . The turnover of these type of plants , such as bonsais , cactus , orchids or succulent , originate 20 % during the retiring year . This increase in the income of a sphere that in Colombia generated 150,000 million pesos in 2018 ( USD50 million ) is due , to a large extent , to the tendency to give away plants .
The occasions to present them variegate from a brand new dwelling or fulfilling an achievement , to celebrating Mother ’s Day . Even , contrary to the belief that women are the ones who get these plants , bonsai are given away principally to parent , according to Patricia Salinas , owner of the El Nativo nursery .
The talent boom is also explained by the interest of a Modern object hearing : vernal people . The new generation have a greater taste for plants compared to their precursor . " They see them as if they were a pet , that ’s why we see more purchases from these customers than before , especially those that are easy to care for , " added María del Carmen Amórtegui , one of the associates of Colviveros ( Association of Colombian Nursery Growers ) .
Another cistron that has increased the interest of this population has been the Environment , as immature consumer prefer to purchase live plant to contrived or burn bloom , to meet their sustainable keep model . This could also be related to a wellness issue . fit in to Amórtegui , many people seek to have small plant that they can consume , taken care of by themselves , that guarantee that they do not have chemical substance . Hence , it is not strange , for example , to see eucalypt , rosemary , mint or lemongrass in apartments or power .
According to the expert , the plants also allow an interesting option when look for a gift , as they can be given to men and women alike . In addition , there are all price points , so they can be used for any budget . According to Salinas , the average monetary value of a plant in Colombia , such as the illustrious succulents is 12,000 Pesos ( USD 4 ) . Even if you buy a works with a limited design , it is still a very approachable gift . On average one of these flora in a pot of this eccentric can cost on average 41,000 Pesos ( USD 13 ) . cost can go up to 150,000 Pesos ( USD 50 ) when orchids are purchase .
One last element that explains the thunder of the plants as a gift is that they have become a fundamental element of decoration for any distance , move from being exclusively in the court to decorating elbow room , kitchens and even lavatory . This has been follow by the innovative design of the pots , since the classic container of clay for outside has been transformed into corporation in porcelain and modern materials , which are even well-disposed with the environment .
Source : www.larepublica.co
