African Marigolds , fuchsias , snapdragon , and move up petals are just a few of Van Vugt Kruiden ’s range of comestible flower , which now consists of more than 20 merchandise . " fagot , however , remain the best seller , " Piet van Vugt set out . This Dutch herb grower moved to its new localization four year ago and dedicate a hectare of its greenhouse for growing comestible flower . Piet started using grow lights in 2020 when he had formulated the optimum twinkle formula after years of examination . Therefore , they can offer Dutch - grown edible bloom year - round .
" Availability determines edible prime ' succeeder . If customer are emotional about a product but can no longer place it , they before long turn a loss sake . Now that we can grow these flower under lightness in the winter , we can always serve our clients . And because of that , they increasingly habituate edible flush . Very specific colors of edible flowers are perceptibly requested and the mixed bowling ball are also very pop . We keep expanding our mixture . "
However , this does not think of that edible prime gross sales only increase over the last eld . When the Dutch catering industry temporarily close down during the pandemic , Van Vugt was left with these edible flower . " But since everything reopen last summer , our sale increase . For us , it ’s a perfect summation to the fresh herbaceous plant assortment we ’ve been carrying for years . We pack the edible flowers in perforate tray to guarantee freshness because if you do n’t bundle them , they droop within 30 instant . Once packed , they last for ten days , " says Piet .
" The catering industry stay eatable flowers ' biggest purchaser , but at Christmas and Easter , we also do more and more supermarket promotions . In this manner . more people get to lie with the product . " The sales peak is still around Christmas . " Then people are looking for something really particular on their plates . But Easter sale were also good ; in the summer , edible flowers are used a lot in salads . So sale are actually continuous , " explains Piet .
The grower foresee the grocery to expand further in the years to come . " We regularly get requests for edible flowers we do n’t grow yet , and then we start considering the possibilities . We sow everything ourselves and reap some of the flower ' semen . That ’s genuinely pioneer and an intensive physical process , but it ’s neat fun . We change harvest very quickly to avert diseases . "
" We grow with the mart and our existing customers . We work with fixed prices and are n’t dependent on the day business deal . That means we can offer node the stability they want , as they do n’t have to wait for price fluctuations . We go for truly long - term relationship . Together you may build something in the marketplace , " Piet concludes .
For more information : Piet van VugtVan Vugt Kruiden16 Hoogzandweg2988 DA , Ridderkerk , NLTel : +31 ( 0 ) 180 625 660Email:[email protected]Website : www.vanvugtkruiden.nl
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