To a farmers ’ market customer , sometimes the self-aggrandizing difference between any two items is the granger himself . If the client is brush off , not greeted or plainly has a inhuman experience , they will blithely take their business to the next collapsible shelter .
But not every Fannie Farmer is a born salesman , nor should they be have a bun in the oven to be . land is difficult enough as it is — getting the vegetables to grow , let alone make it to market place looking like they grew right there on the table , is a feat in and of itself . That ’s why we ’ve collected these eight tips to help any farmer , from the by nature charming to the subdued and reserved , become a successful salesperson . Some tips may seem obvious , and some may seem difficult , but all have the potency to leave an impression on the client that will keep them coming back for more .
1. Smile
A courteous , genuine smile will put any potential customer at ease and line them into your table . In fact , according toPick the Brain , some psychologist have witness that smiling can boost your mood , ease stress , and even — to prove the cliché — be transmittable . Smiling lets the client get it on you are friendly and trustworthy . Also , if you ’ve had a grueling week on the farm , smile may put you in a better mood to be selling your goods .
2. Greet Everyone
You would be surprise by how many sale come from just saying “ How ’s it going , ” or “ Good morning time , ” to a passerby . It ’s simple , invites conversation and kick downstairs the methamphetamine hydrochloride for the both of you . Perhaps a market - goer is eyeing something on your table but ca n’t decide if she ’s curious enough to engage you . By induct the conversation , you ’ve made that conclusion soft .
3. Be Sincere and Honest
The customer is no fool and knows you have preferences just like they do . If they inquire you about something you ’re selling that you do n’t particularly like , it ’s hunky-dory to be honest without being negative . For object lesson , if someone need how you feel about brinjal , but you are n’t a large sports fan of it , say something to the core of , “ I ’ll be honest , I do n’t eat a lot of mad apple , but if I did n’t spring up this particular variety , I ’d have a lot of raging client . ” Answer people ’s questions candidly and , even if they do n’t like the answer , their trustfulness for you will mature .
4. Be Adaptive
In 2013,Forbesreported that the people who get the serious sales agreement results “ are those who can flex between introverted and extroverted behaviour . ” In other dustup , your power to adjust to the deportment of the customer will serve to better your sale . If you find the person you are speaking with is louder and more alive , feel free to lift your vocalization more or less and occupy them on his or her level . On the impudent side , if someone is quieter and more reserved , even if you are louder by nature , adjust your voice and posture accordingly , and you will often recover a positive chemical reaction .
5. Be Polite and Nonjudgmental
Always remember that there are no stupid questions . If someone pick up an auricle of corn or a grim egg , and need you what it is , how to wangle it or how it tastes , leave your pretensions at the farm and answer their question as simply and politely as you’re able to . Nothing will suffer you a customer faster than making them feel mortified or disrespected .
6. Remember Names, Faces and Preferences
This can be a challenge . You do n’t want to call people by the faulty names or remember them by the faulty preferences , but every market has even customers and get to know their names — even if it takes keeping a notebook where you maintain a listing — will strike them . When you learn their name , use it often throughout the conversation to facilitate yourself remember it and to make them feel comfortable with you . Remembering the client ’s name or preference — maybe even asking them how they liked an item they purchase the previous calendar week — is a dandy way to show them they are important to you .
7. Don’t Be Pushy
Because this is a human relationship job , where customer may see you dozens of clock time in a time of year , it ’s important to make a good impression , keep it up , and establish that relationship . Pushing a client too hard to purchase something might encourage them to avoid your tabular array in the future . Of course , you will from time to time run into a client who savour haggling , which is a good time to view the fourth rule — be adaptive — and the last rule :
8. Have Fun
Do n’t have so much fun that the customer does n’t feel like they can join in , but smile , be conversational and inviting , and relish your clip at the market , never forget that feeding people good food — food for thought you grew yourself — is the point of this business . Take pridefulness in that and have fun with it .
